Tuesday, January 02, 2007

New Membership Benefit Announced!

This just in from our President Dianne:

Dear Board of Directors, Governors, and Membership Chairs,

We're pleased to announce the availability of a new membership benefit for Soroptimists, the Member-2-Member Marketplace. The marketplace is an online directory located in the "members-only" section of _www.soroptimist.org_ (http://www.soroptimist.org/) that is intended to connect members with other members, creating a virtual marketplace of what is best for women.

The Member-2-Member Marketplace provides Soroptimist members with a unique, low-cost way to create an Internet presence by giving them an entry point from the Soroptimist website to their home page or email account. The $99 fee entitles members to a 12-month listing that includes email and/or website address and a 25-word business description. Members who choose not to post a listing can support the marketplace - and other Soroptimists - by making it a frequent stop during their Internet visits.

For more information on this new benefit, visit the members-only section of www.soroptimist.org. There are no listings in the directory now, but we're hoping our marketing efforts will soon change that. These efforts will launch this month to both build up listings in the directory and to encourage usage. During the pilot stage, activity within the marketplace will be monitored, including total listings, revenue, and usage, to determine if and when adjustments need to be made, such as enabling online submission of forms and offering different display options for the directory.

If you have any comments or suggestions regarding the marketplace, please do not hesitate to send them along.

Thank you!
Wendy Metzgar, Membership Director
Soroptimist International of the Americas,
1709 Spruce Street, Philadelphia, PA 19103
Phone:215-893-9000 ext. 139 Fax: 215-893-5200

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